Where Do Strongman Athletes Get Their Clothes?

Strongman athletes are known to be huge and often weighing over 150 kg! Their height and weight may make it difficult for them to find clothes that fit them properly for competition or even day to day uses. This article will list out some of the places that either sponsor or sell clothes to such huge athletes. It is important to note that these clothing brands are niche and many of them do not have brick and mortar stores!

SBD

Official website: https://sbdapparel.com/

SBD stands for squat, bench and deadlift. They are well-known in strongman and powerlifting communities for their solid quality in equipment. Strongman athletes always use their knee sleeves and elbow sleeves for protection. As SBD is growing, they are also sponsoring huge events such as World’s Strongest Man! We also see strongman athletes wear SBD clothing as their size ranges are huge. It is known that SBD offers insider news to athletes so that athletes can acquire gear from them sooner than the rest of the public.

SBD is based in United Kingdom, but they do ship to the rest of the world! In Hong Kong, we also see them having official resellers. So go to their website to check out if they have something good for you! If you feel like you would want to feel it before committing, I suggest you to go to events sponsored by SBD. They usually have a stand or booth that allow you to purchase in person!

Eleiko

Official website: https://eleiko.com/en

Eleiko sells things like bars and other sorts of competition equipment like racks, plates and benches. However, lately they are venturing into the “sports apparel” industry. Their style is rather limiting with most of their tee shirts and hoodies just printing their name in the middle. We do see a large range of sizes and colors, but the price point tends to be too high to be attractive to consumers.

Rogue

Official website: https://www.roguefitness.com/

Strongman athletes wear Rogue’s soft leather belt for lumbar support a lot of times. And, many strongman athletes accepted the brand’s sponsorship. This means that Rogue’s sponsored athletes will have to wear their gear for content.

If it is not for social media, athletes will be wearing them for events too! Very famous strongman athletes such as Martins Licis and Thor are also on the list of sponsored athletes! We see Thor wearing a huge tee shirt from Rogue when he was pulling his 501 kg deadlift to break Eddie Hall’s record!

Protein Dynamix – Eddie Hall

The tank Eddie Hall wore to his strongman event.

Official website: https://proteindynamix.com/

Remember the time Eddie Hall did his legendary 500 kg deadlift? He was actually wearing a black shirt from Protein Dynamix. However, when we did some research, we found out that they do not actually sell the shirt Eddie Hall wore for the lift.

The company Protein Dynamix is a supplement company that mainly sells protein supplements, BCAA, creatine and other things to make athletes perform better. This shows that many strongman athletes actually have clothes made specifically for them. Of course, this is because athletes like Eddie garnered mainstream attention and received good treatment from brands.

Why Do Strongman Wear These Brands?

The number one reason for strongman to wear certain brands is because they are sponsored by them. As mentioned in another article, strongman athletes often have to create social media influence to make ends meet. And one way for strongman athletes to earn money is to be sponsored by brands.

These brands can be selling supplements, clothing or equipment. Brands may offer money for athletes to post them wearing certain new collection or simply wear them to an event. As we introduced Rogue, we also see that brands try to promote athletes with events and videos on YouTube. This shows that such sponsorship is a two-way thing that helped both the brand and athlete to get attention and promotion!

Should I Get Strongman Clothes?

If you are starting out with strongman, the answer is no! Many athletes in strongman gyms train shirtless anyway, and any clothes that allow you to perform your workout comfortably is more than enough for training. However, as athletes progress, you may need to watch out. As some federations require athletes to check their equipment, making sure that their shirts are made of cotton or have certain requirements on the percentages. Then, you may have to look into the options of purchasing from one of these brands!